members' imperative
theme design and media kit
The istitch team worked to develop a theme for AIGA San Diego's annual membership party which needed to tie in with the poster exhibition, "The Graphic Imperative," which was the highlight of the event. "Members' Imperative" parodied the propaganda poster style, addressing the political themes that the exhibition's posters had to do with. The theme also highlighted the idea that the members of AIGA San Diego are essential (or in this case, imperative!) to the organization.
the istitch creative team was responsible for the conceptual development and graphic design of the theme, printed mailer, copy-editing and public relations support.
This project was completed at the istitch studio.
